Cloud Essentials – Where Has It Gone?

Registered Microsoft partners who wanted to sell Office 365 and Windows Intune could join the Cloud Essentials program last year.  A large benefit of this was the internal use rights (IUR) for Office 365 and Dynamics CRM.  Cloud Essentials partners would receive 250 seats of E3 to run their company as well as 100 seats of Dynamics CRM.  It’s unlikely that a partner would use that many but the value of those seats alone totalled just under £96,000 per year.

Cloud Essentials no longer exists after February 2014 but what replaces it and how can you obtain IUR for cloud technologies?

I’m assuming you’re familiar with Cloud Essentials but if you’re not, feel free to email us and I’ll be happy to complete the picture.  Briefly, Cloud Essentials was the step required for small and medium business (SMB) partners to receive commission on cloud sales when a customer paid for those cloud services directly with Microsoft.  This step is no longer needed and every registered partner is now ready and enabled to sell cloud and earn fees.  So that’s a real positive.  There is a second tier called Cloud Accelerate which still exists until autumn and offers additional commission tiers for partners as they sell more cloud seats.  There is also Cloud Deployment which is specifically for partners selling cloud to larger enterprises and Azure Circle for partners with an Azure practice.  The following shows the roadmap for the Cloud programs and if you want to flourish as a Microsoft Cloud partner, you are encouraged to gain a competency.

Microsoft Advisor Programs

 

The internal use rights have become harder to obtain but this is a good thing.  Previously pretty much anyone could have obtained these IUR for free just be registering and taking a short multiple choice test.  That’s not what we need from a partner community; we want professional and dedicated partners in the industry; not thousands that just sign up for free software.  Partners must now gain a competency or subscribe to the Action Pack to enjoy IUR.

As a guide, Gold competency partners will receive 100 seats of Office 365 and Windows Intune and 60 seats of CRM Online.  Silver competency partners will receive 25 seats of Office 365 and Windows Intune and 15 seats of CRM Online.  Action Pack partners will receive 5 seats of Office 365 with the ability to earn 5 more seats once they complete an O365 sale of 25 seats.  They will also receive 5 seats of Windows Intune and can receive 5 seats of CRM Online once they sell a CRM Online subscription or 50 seats or Office 365.

All three levels will receive the added benefit of a $100 monthly Azure credit.

Partners will still have on-premises server licenses for development, testing, demonstration use and for internal training.  You can find out more by reading the Cloud IUR document and the MPN IUR page.